
| From Free Papers to Fresh Pasta! |
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Robert Durso II of JB Multimedia Inc, the premier provider of Digital Editions for the Free Paper industry, is starring in an upcoming episode for The Food Network’s hit TV show, "Throwdown! with Bobby Flay." Robert Durso, who serves as Senior Vice President, Marketing for the Long Island-based media company, JB Multimedia, is also a third-generation partner in his family’s 40-year old pasta company and Italian food store, Durso’s Pasta & Ravioli Company, located in Flushing, NY. The upcoming episode will feature a ravioli “Throwdown” as celebrity chef Bobby Flay challenges Robert Durso and his father, Robert Sr., in an all-out pasta battle to win the judges' vote for best ravioli. The air date is set for Wednesday March 25, 2009 on Food Network.In the world of free papers, Robert Durso II serves as Senior Vice President, Marketing for JB Multimedia, Inc. Along with partner and President Justin Gerena, the two young entrepreneurs have developed what is considered one of the most powerful solutions for free paper publishers. Their company creates interactive flip-page Digital Editions specifically designed for the free paper industry. The proprietary solution complements any print product by creating an online replica with a unique and engaging user experience by allowing online readers to actually flip the pages on their computer and interact with the content. Readers can view every page, article and display ad, and the Digital Edition even features live links to advertiser’s websites, a keyword search, traffic statistics, and much more. Their product, and the traffic it generates, has recently been approved by the Circulation Verification Council (CVC) to count towards publications' audit reports. However, in the world of food, Robert Durso II is known for his involvement in his family business, Durso’s Pasta & Ravioli Company. The Italian specialty food store has been in business for over 40 years and specializes in homemade fresh pasta and ravioli (over 50 different varieties available daily), and fine Italian foods. The company has received numerous culinary accolades including “Recognition for Excellence” by the Zagat Survey for their high quality products. The family-run business was recently surprised by Food Network with the “Throwdown,” as Robert and his father were setup in a father and son challenge against one of America’s greatest chefs, Bobby Flay. The episode will air Wednesday March 25, 2009 on The Food Network. Check local listings for time. For more information about Durso’s Pasta & Ravioli company, visit www.dursos.com. For information about JB Multimedia, visit www.jbmultimedia.net. |